2021 Mobile Games Advertising White Paper

1. Global media buying increase by 64% in 2021

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

2. Casual games were the largest advertiser, with an increase of more than 200%

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

3. Global mobile games advertising occupied in Tier 1 countries

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

Top mobile games market — Japan

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

Top mobile games market — USA

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

Potential mobile games market — Saudi Arabia

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

Top 50 global advertising mobile games

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

Tencent Games advertising analysis

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

PUBG MOBILE: Arcane

Arena of Valor: 5v5 Arena Game

Supercell advertising analysis

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

Clash of Clans

Everdale

Lilith advertising analysis

Source: App Growing Global, a leading mobile ad intelligence platform. China mainland data is not included.

Rise of Kingdoms

Warpath

To get the 2021 mobile games advertising full report, please download it here.

About App Growing Global

  • The above-related advertising materials are from App Growing Global, which is only used for research and analysis. All Rights Reserved.

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Unbiased Mobile Advertising Intelligence Analysis Platform

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Unbiased Mobile Advertising Intelligence Analysis Platform

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